HTML e-mails can be sent to all or part of the subscriber database, targeted geographically by postcode, country region and/or demographically by gender and/or age. E-mails provide creative flexibility and allow the advertiser to be featured by the host site as a trusted partner. Co-branding is also available and can be used effectively to generate increased response.
Daily interactive home page e-mails offer access to the most entertaining and up to the minute stories which are constantly updated throughout the day. Advertiser text clicks are available on each newsletter sent out.
| Health | Weekly | Wednesday | 22,000 |
| Gossip | Daily | M-F | 20,000 |
| Headlines | Daily | M-F | 15,500 |
| Sports newsflash | Daily | M-F | 11,210 |
| Newsflash | Ad hoc | M-F | 11,000 |
| Femail | Weekly | Thursday | 7000 |